Growth Partners · for seed to Series A founders

Know where your business stands—and what to do next.

Understand your cash, get ready for your next raise, and build board reporting you can explain. Start with the decision in front of you.

Your finance pageOne page · every board
Are we growing?On planCompared with plan and last period
What does growth cost?WatchCompared with plan and last period
How long will cash last?No planNo plan yet, so nothing reads red
Definitions written on the pageRefreshed at month-end
An illustration of the shape, not a real company. Three questions, two comparisons, one status on each answer.

Why this exists

Most finance stress is three questions you can’t answer cleanly yet.

Not a lack of spreadsheets. A missing definition, a chart that buries the cost, a runway number that changes depending on who asks. We help you fix the part that matters for the decision you’re making right now.

The deck says one MRR. The books say another. Both are true.Signed, live and collected are three different numbers. Pick one, write down the definition, use it everywhere.
Runway is roughly cash divided by what we spent last month.Use a three-month average burn from the books, and name the month the money runs out.
Should I hire a head of finance?Usually not yet. There’s a clear answer by stage, with what it should cost.

Where you are

Two moments do most of the damage. Start with yours.

Six to twelve months before a raise

Find out if your raise is ready before an investor tells you.

A free hosted readiness assessment with 10–12 questions and two priorities to tackle, plus a free guided builder for a 24-month financial forecast. Use these resources to check your readiness and plan around the milestones ahead.

See the pre-raise path
The first 90 days after a close

Set the base once, and every board meeting gets easier.

What to have in place by day 90, the chart of accounts to hand your bookkeeper, who should run finance at your size, and the one-page board finance view.

  • First 90 days of finance guide
  • Chart of accounts, with a CSV to import
  • Board finance pack and your first finance page
See the post-close path

Getting finance under control

Three things to settle, in this order.

You don’t need a finance team to get here. You need the right owner, books set up to answer questions, and three numbers you can say from memory.

  1. Decide who covers what

    Six areas every company has to cover: day-to-day money, bookkeeping and close, tax and filings, reporting, planning, and investors and board. At seed, most of it should sit with an outside firm and a part-time CFO, not a full-time hire.

    Finance function by stage

  2. Fix the buckets your money is sorted into

    If sales pay, marketing pay and tools are scattered across generic accounts, your cost to win a customer looks far smaller than it is. The chart of accounts decides what you can see.

    Chart of accounts guideDownload the chart (CSV)

  3. Answer the same three questions every month

    Are we growing? What does growth cost? How long will cash last? Compared with your plan and with last period, on one page, with the definitions written down.

    How the standard works

Guide library

Three short, interactive guides. Plain terms, what good looks like.

Each one is a short read for a founder who doesn’t do finance. Free, no sign-up.

Just closed a round

First 90 days of finance

Ten things your finance should have in place by day 90, with what good looks like for each, and a checklist you can tick off.

Open the guide → Before your next raise

Chart of accounts

Why the chart decides what you can see, with a check you can run and the 53-account chart to hand your bookkeeper.

Open the guide → Asking who should run finance

Finance function by stage

What a working finance function covers, who should take it on as you grow, what it should cost, and when to hire full time.

Open the guide →

Not sure where to start?

Talk to us if you have questions.

If anything in these resources is unclear, or you’re not sure how it applies to your business, you’re welcome to ask.

Questions about raising? Questions about finance?

Running a fund or program? See how we work with funds & programs.